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Social media has become an essential tool for local governments to communicate with their residents, share information, and provide services. Here are some reasons why social media is crucial for local government: Increased Reach Social media allows local governments to reach a larger audience than traditional communication...

Oftentimes in marketing, agencies and consultants are always looking for ways to find the most cost effective methods to advertise. With so many options available digitally, the newer the platform the more commonly the cheapest form of advertising there is. This is because the newer...